IndiGo is India’s largest and most preferred passenger airline and amongst the fastest growing airlines in the world.We have a simple philosophy: offer fares that are affordable, flights that are on time, and provide a courteous and hassle-free travel experience across our unparalleled network. We show that low cost does not mean low quality. With our fleet of over 320 aircraft, we operate well over 2000+ daily flights, connecting over 118 destinations (of which 32 international), welcoming 100 million customers on board last year. We have an industry leading on-time performance and one of the highest customer NPS in the Indian spanet. At IndiGo, we will continue to extend our scope, by spreading our wings internationally, developing from a domestic carrier to a global aviation giant.
Role OverviewAs a key member of IndiGo’s Brand & Events Marketing team, you will be at the forefront of how India’s largest airline shows up across crucial customer and stakeholder touchpoints. This role spans high-impact experiential events, new international and domestic destination launches, tradeshow participation, employee engagement programs, and large-format brand moments and product rollouts.
You will work across the full lifecycle of events and campaigns—from ideation and planning, through seamless execution, to post-event impact measurement. This position is ideal for someone who thrives in a fast-paced environment, enjoys bringing ideas to life, and can collaborate effortlessly with multiple internal teams and external partners. It offers a highly scalable career trajectory with meaningful ownership across marquee IndiGo initiatives.
Key ResponsibilitiesEvent Strategy, Planning & ExecutionLead end-to-end planning and execution of events including new destination launches, tradeshows, experiential activations, partner engagements..
Develop comprehensive event plans covering logistics, on-ground coordination, creative development, stakeholder communications, vendor management, and risk mitigation.
Oversee creative theme development, design direction, experience mapping, and audience engagement strategies for each event.
Manage budgets, timelines, and deliverables ensuring flawless execution and high-quality output.
Integrated Campaign ManagementDrive 360-degree brand campaigns across digital, ATL, BTL, and owned channels, ensuring alignment and consistency across touchpoints.
Partner with digital, PR, corporate communications, sales, and commercial teams to deliver cohesive and impactful spaneting programs.
Coordinate with creative, media, and event agencies to conceptualize and execute campaigns that complement key events and launches.
Stakeholder & Partner ManagementWork closely with internal stakeholders—leadership teams, product owners, airport partners, commercial partners, government bodies, and cross-functional units.
Build and maintain strong relationships with vendors, production partners, venue teams, and international/local authorities for seamless on-ground execution.
Insights, Reporting & GovernanceTrack event performance, customer response, footfall, ROI, and qualitative insights to drive continuous improvement.
Ensure adherence to IndiGo’s brand identity, guidelines, and communication principles across all offline and experiential channels.
Represent IndiGo at industry forums, award shows, conferences, and external engagements as required.
Skills & Competencies That Set You ApartCore CompetenciesEvent Planning & Management: Proven expertise in handling large-scale events, tight timelines, and complex logistical environments.
Project Leadership: Ability to independently drive multi-layered projects from concept to completion.
Creative Thinking: Strong sense of visual language, storytelling, and innovative experiential design.
Brand Understanding: Ability to translate business objectives into meaningful brand experiences.
Data-Driven Approach: Comfortable using insights and analytics to refine campaigns and events.
Behavioral CompetenciesExceptional Stakeholder Management: Confident in engaging leadership, cross-functional teams, partners, and high-touch audiences.
Strong Communication Skills: Clear, structured, and persuasive—written and verbal.
Agility & Multi-tasking: Thrives in a fast-paced, dynamic, and high-performance environment.
Detail Orientation: Ability to anticipate needs, identify gaps, and solve problems proactively.
High Ownership Mindset: Takes responsibility, moves quickly, and delivers with excellence.
Required Experience8+ years of experience in events, brand spaneting, experiential spaneting, or integrated campaigns.
Proven track record in end-to-end event execution across formats—corporate events, experiential, brand activations, product launches, tradeshows, or government-led events.
Experience working with or alongside creative agencies, production houses, airports, travel/hospitality partners, or large-scale consumer brands is a plus.
Why Join IndiGo?Work with one of India’s most respected and fast-growing brands.
Build a portfolio of large-scale, high-visibility events and brand experiences.
Be part of a collaborative, dynamic, and future-focused spaneting team.
Opportunity to shape how millions of customers experience the IndiGo brand.
Additional information
At IndiGo, we believe in the innate strength of an energetic, diverse, and inclusive workforce, where the viewpoints and life experiences of our employees help us foster strong connection with all our customers. Our diversity equity and inclusion efforts are designed to attract, nurture, and advance the lives of our employees and customers irrespective of their, but not limited to, gender, race, color, religion, caste, creed, ethnicity, origin, language, social and economic status, sexual orientation, persons with disabilities, nationality, age, marital and maternity status.
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At IndiGo we are committed to fostering an inclusive and equitable workplace. All employment decisions are made solely on the basis of merit and qualifications, without regard to a candidate’s gender, race, color, religion, caste, creed, ethnicity, language, sexual orientation, marital status, maternity status, disability, or social and economic background’